This is for the photographers who are already showing up. You’re posting, you’re filming the reels, you’re talking on stories… and still kinda feeling like you're just yelling into the void.
If you're like, “Surely this should be working by now?”, you're in the right spot.
Let’s turn all that effort into actual enquiries, not just views.
Book dream clients consistently in 90 days, by showing up with a content rhythm that finally converts.
Real results ★ Real results ★ Real results ★ Real results ★ Real results ★ Real results ★ Real results ★ Real results ★ Real results ★ Real results ★ Real results ★ Real results ★ Real results ★ Real results ★ Real results ★ Real results ★ Real results ★ Real results ★ Real results ★ Real results ★ Real results ★ Real results ★ Real results ★ Real results ★ Real results ★ Real results ★
Sophie
By Sophie Photography
Came in making a few hundred here and there… now she’s hitting consistent multi-thousand-dollar months and is fully booked.
Soph is now averaging around 20+ enquiries a month, and her audience has grown 5x.
Same girl.
Same work ethic.
Way clearer direction.
Ellen
The Ninthe Haus Photography
Joined the Zephyr Method in May 2025, fresh in biz with 233 followers. Now she’s at 2.1k, booked out, and going viral for showing her personality.
Ellen went from beige vibes to full-blown badass brand. Clients are flying interstate to shoot with her.
3 million views in a month
10x income
Hosting workshops.
Literally unstoppable
Real results from photographers who showed up and stopped playing small
Everything you need to Know to grow Your creative business without burning out
This is the exact course I wish I'd had when I was launching my business.
Stop throwing content at the wall and praying it sticks
You’re already showing up, posting, filming, talking on stories... so why does it still feel like you’re hoping for a miracle every time you hit post?
You don’t need more hours, more motivation, or more random “save this for later” tips.
You need a way to show up that actually lands and turns all that effort into enquiries.
Let’s be real… I know exactly where you're at because I've been you…
- “I’m posting but no one’s actually booking”
- “I have ideas but when I sit down to create, my brain goes blank”
- “I sound like every other photographer and I hate it”
- “I know I’m good but I still feel like I’m winging it”
- “Some weeks I'm on fire and other weeks… crickets”
- “I’m doing all the right things… so why does it still feel like guesswork?”
- “I don't want to be fake, but I don’t know how to show up as me without rambling”
And honestly?
You’re trying to build a business on vibes and hope instead of clarity and rhythm — and that’s why it feels so hard.
And every week it feels the same:
- Show up with clarity instead of panic-posting
- Know what to say and why it works
- Build habits that keep rolling even when you’re tired
- Talk like you, not a polite copy of every other photographer
- Stop relying on motivation (she’s flaky as hell)
- Build momentum that doesn’t disappear the second life gets messy
- Replace “hope this lands” with a system that actually does
This isn’t about doing more.
It’s about doing the right things in the right rhythm so you stop spiralling and start booking.
But when your marketing has direction, everything gets easier. Instead of guessing every day, you’ll move through a clear framework that actually works:
When you join the zephyr method you'll...
- Show up with clarity instead of panic-posting
You’ll know what to say and why it works, instead of waking up thinking “shit, I should post something…” Your content stops feeling forced and starts feeling like you talking to your people on purpose.
- Book dream clients consistently, not randomly
No more one enquiry followed by radio silence. You’ll follow a repeatable rhythm that brings in aligned clients who already trust you — not the “how much??” crowd.
- Sound like you online, not a copy of every other photographer
No more watering yourself down to be “professional” or polite. You talk the way you actually talk, share what you really think, and attract people who vibe with you — which makes selling feel natural.
- Feel confident hitting post instead of spiralling
No more deleting stories after 10 minutes or rewriting captions 14 times. You trust your voice, your message, and your energy because it’s backed by strategy, not vibes alone.
- Know exactly what’s working and why
No more guessing. You track what matters — without spreadsheets that make you want to cry — so you can repeat the things that actually land.
- Have a content system that fits your real life
This works when your kid’s sick, when you’re tired, when Instagram is cooked. Consistency stops feeling like punishment and starts feeling doable, sustainable, even fun.
- Wake up feeling like “holy shit, this is actually working”
No more spaghetti-at-the-wall. You’ll move with intention and momentum — and that energy books clients.
1. Alright babe, this is your warm-up lap.
Every week you get a fresh drop of hooks, story ideas, and easy reel prompts so you never have to sit there thinking “wtf do I post today” again. These are simple b-roll hooks you can film half-asleep in your car, at your kitchen bench, at shoots, whatever.
Think: scroll-stopping ideas handed to you on a platter, so you can stay consistent without burning your brain cells. We’re making content stupidly easy here.
2. Weekly Content drops
Before we dive into the big strategy stuff, I want you actually moving. These first 10 steps are super simple things you can do this week to start building momentum, warm your audience up, and get your brain into “I actually do this” mode. Nothing complicated, just clear, doable actions to get you visible, confident, and rolling straight away.
Think of this as the jump-start your business and your energy needed.
3. 90 Days of showing up properly
This is where we stop dipping our toes in and actually build the muscle. Every Friday you get deeper prompts, bolder ideas, and specific challenges designed to stretch you, sharpen your message, and get your content working not just existing.
It’s 90 days of showing up like the photographer who gets booked on purpose, not by luck. You’ll build consistency, confidence, and that “oh shit, people are actually noticing me” energy week after week.
4. build your brand
This is where we stop playing small and start building a brand that hits.
We figure out your story, your values, your vibe, your “why me,” and who you’re actually here for and then we shape your content around that so you stand out without trying to be louder or more “aesthetic.”
By the end of this module, you won’t sound like a photographer trying to sell photos, you’ll sound like you, and people will book you because of it.
5. Steal my flow
Watch me shoot in real life.
This isn’t theory, you literally get to watch me shoot.
How I speak, how I move, how I direct, how I hype, how I handle awkward moments and shy dads and toddlers who would rather eat sand than smile 😂 You get full behind-the-scenes footage so you can copy the vibe, the flow, the prompts, the energy and start showing up like the photographer you actually want to be
6. Human first, always
Learn how to show up online like an actual human, not a polished little Pinterest robot.
We’re building connection, not perfection, because people book people, not just pretty photos
7. Marketing and content
This is the “holy f*ck, content finally makes sense” module.
I literally walk you through it all so you know what you're doing every day instead of winging it like a headless chook.
8. Sell Without The Ick
Learn how to sell in a way that feels natural, confident, and… not cringe.
You'll master stories that convert, offers people want to buy, and sales energy that feels like “omg yes,” not “pls don’t unfollow me.”
9. How to Get Seen
You stop being the best-kept secret.
This is how you start getting in front of the right eyes, even if you feel like you’re yelling into the void right now.
Zero bro-marketing, zero spammy tactics just real visibility that actually brings people your way.
10. Photos They Feel
This is where your work stops being “cute pics” and starts becoming art people FEEL in their chest.
You’ll learn how to shoot with intention, emotion, and story so clients don’t just see your photos… they remember how they felt in them.
11. How to Actually Get Better at Taking Photos
This is where your work starts leveling up for real, faster, cleaner, more intentional shooting, better lighting choices, smoother direction, and edits that actually match your vision.
We fix the little things that change everything.
12. The Toolkit
All the done-for-you stuff that akes your life easier, prompts, email scripts, story templates, tracking sheets, the lot.
No more staring at your phone like a stunned mullet thinking I have no idea what I'm doing here.
Your Zephyr Brand Blueprint
You’re getting a custom 18-page brand document I build for you, with your help, so you finally know exactly who you are online, how to talk, what to post, what you stand for, exactly who your dream clients are and why they will pick you over everyone else.
The Bonuses
Your New Creative Girl Gang
You’re not doing this solo in the dark anymore.
Inside Zephyr, you’re surrounded by women who get it, the mums building during nap time, the creatives juggling life and dreams, the girls who are done pretending and ready to grow. No comparison, no mean girl energy. Just real women backing each other, cheering wins, sharing ideas, and reminding you you're not crazy for wanting more.
Your Coach In Your Pocket
Every single girl inside gets personal support from me, Not some automated reply.
Me, helping you with your business, your messaging, your struggles, your ideas. Voice notes, feedback, accountability, strategy tweaks, whatever you need to move. I don't just give you lessons and wish you luck. I roll up my sleeves and build it with you.
Group Calls That Move You Forward
Monthly “let’s sort your sh*t and get moving again” call.
Bring your questions, your messy brain, your notebook and leave with a fire lit under you.
Here's what it costs to change your business:
A$199 per month
Month to month
cancel anytime
- No contracts
- No "pay more to access to me"
- No 12 month lock ins or hidden fine print
You get everything. The system, the support, the coaching, the momentum... and you stay because it works, not because you’re trapped.
Think of it like:
one client → this pays for itself
After that? It’s just growth.
Will this actually work for me?
Short answer? Yeah.
If you’re here wondering whether you’re “ready enough” or “far enough along”, you probably are. Brand new? This works. Been doing this a while but feel stuck? Also works. If you show up and you’re willing to actually do the things… you’ll move. The only people it doesn’t work for are the ones who join and then ghost themselves.
If you’ve got the effort in you, even a tiny bit, you’re good.
You’re doing the posts, the reels, the talking-to-camera moments… and yet it still feels like you’re yelling into the void. You’ve got the effort — that’s not the problem. What you’re missing is direction. Once your message, voice, and rhythm line up, everything changes. The content that used to fall flat suddenly hits, enquiries become normal, and you stop wondering “why isn’t this working?”.
You’re not doing it wrong; you just need your energy going somewhere on purpose.
The “I’ve done courses before and nothing changed” photographer
The “my life is chaos, I don’t have time for this” photographer
The “I’m showing up but nothing’s landing” photographer
The “I’ve done courses before and nothing changed” photographer
The “my life is chaos, I don’t have time for this” photographer
The “I’m showing up but nothing’s landing” photographer
If you’re juggling kids, work, real-life crap, ADHD brain days, or a schedule held together by string, you’re in the perfect place. Zephyr is built for the cracks of real life — five minutes here, a voice note there, tiny moves that actually stack. You don’t need hours of quiet or a magical routine that never falls apart. You just need a plan that fits your actual life, not the Pinterest version of it.
Consistency won't make you a robot. It just gives you a rhythm you can come back to, even on the messy days.
The “I’ve done courses before and nothing changed” photographer
The “my life is chaos, I don’t have time for this” photographer
The “I’m showing up but nothing’s landing” photographer
Yeah fair: a lot of courses will hand you a login, some modules, and then vanish. That’s why they didn’t work. Zephyr isn’t passive learning; it’s hands-on building. You won’t get left alone to “figure it out”. You get voice notes, real feedback, momentum pushes, strategy tweaks, and someone in your corner who genuinely wants to see you move.
If you’ve been burnt before, this will feel wildly different because you’re not left to sink or swim: we build your stuff together.
I'm not winging it anymore??
“Girl I don’t know what kind of witchcraft this is but I finally feel like I know what I’m doing online 😂 Booked 3 dream clients this week just from stories??? Who am I 😭”
Deeply unhinged confidence unlocked
“I didn’t change my prices… but suddenly people are happily paying them?? It’s like once I started showing up confidently everyone just seems to vibe with that haha!!! I can’t ever thank you enough"
Enquiries aren’t dry anymore hallelujah
Em i’ve gotten 6 leads this week!!!!! Like actual humans wanting to book not ‘how much??’ messages 😂 what the fuck!?
Why learn from me, though?
I built this in real life, not a vacuum
I built a multi–six figure coaching and photography business from my couch, with a toddler, while voice-memoing my way through life — and I did it without ads, cold DMs, or burning myself into the ground.
Zephyr grew from nothing into a movement, with hundreds of photographers inside, women booking out, raising prices, and becoming actual brands. This isn’t “I went viral once.” This is sustainable, repeatable momentum and real results.
I show you the thing while I’m doing the thing
I don’t pretend I’ve got a perfect routine. You get the real version: toddler meltdowns, ADHD brain days, messy life moments — and still showing up in a way that works.
I’m in the trenches with you. Voice notes, honest thoughts, real feedback, not “watch module two and hope for the best.” I don’t hype you up and disappear. We actually DO the work.
I'm the big sister who genuinely wants you to win
The words I hear over and over: “real,” “straight up,” “actually helpful,” “no gate keeping,” “feels like my big sister cheering me on but also telling me to stop being dramatic,” and “I finally get it.”
And I love that. Because that’s the whole point. I'm not out here trying to sound smart: I want to make sh*t make sense in a simple way so you actually do something with it.
I don’t hide the chaos
And that’s exactly why people trust me.
You’ll see me filming in the pantry, editing with a toddler on my shoulders, gym hair still gymming, coffee on my shirt, talking about the good days and the “wtf am I doing” days. I tell you when I’m overwhelmed or tired, and I show you how I move anyway. I’m not pretending this is smooth and aesthetic. We’re doing business in real life, and I’m figuring it out alongside you.
FAQs
Ellen stopped trying to be the photographer she thought people wanted and immediately became… Ellen
FEATURED STUDENT: ELLEN,THE NINTH HAUS PHOTOGRAPHY
When Ellen came into Zephyr she was doing a bit of everything and trying to appeal to literally everyone. Which is funny, because if you’ve spent more than three seconds with her, she is the opposite of “safe and neutral”. She’s bold, loud, hilarious, and gives full main-character energy without even trying.
Once she stopped smoothing herself out, things moved fast. She committed to maternity, leaned into her actual personality (the chaotic icon one, not the beige one), and her whole brand fell into place. The shift was instant and her audience LOVED it.
The results? All her words:
“Somehow jumped 4 MILLION views in a week?!?!”
“My brain is sizzling with epic shoots coming up.”
“Client booked my biggest package AND is flying over for her maternity photos.”
“Got another TWO dreaaam clients this week… hot as fkkkk.”
Clients are literally flying interstate for her maternity shoots.
She’s booking her top-tier package.
And her enquiries have skyrocketed.
And the visual shift is as wild as it sounds. Six months ago her feed was soft and safe. Today it’s red, powerful, cinematic, iconic, and absolutely not something you scroll past and forget.
This isn’t a little side project. This is her actual job, paying her actual bills, letting her be her actual self and fitting around her actual real life. And it works because she finally stopped hiding the best parts of her.
Meet Ellie
Our go-to website girl inside Zephyr
Who else is here?
Ellie’s the person I bring in when things get a bit “my website is fine… but also no one’s enquiring?”. She works with photographers every week (a heap of the Zephyr girls, including me) and she can spot the quiet friction points on a site in about twelve seconds flat.
Inside Zephyr she teaches the practical website stuff that actually makes a difference, answers questions when things get confusing, and generally makes sure your online home matches the energy you’re building here. She also gives special rates to Zephyr members if you ever want hands-on help so, get on that.
Here's who you get to become
“Dude. I haven’t panic-posted in weeks.”
You finally get out of that overthink → freeze → disappear loop. You know what you’re posting, why it works, and it feels doable instead of something you guilt-trip yourself into.
Clients keep saying ‘I feel like I already know you.’
Your content sounds like you, not a beige version of every other photographer. People connect with your personality, trust you sooner, and enquire because they already feel comfortable with you.
“I raised my prices and no one even blinked.”
Your energy and clarity finally match the quality of your work. People aren’t shocked by your rates... they’re stoked to be able to in with you.
“I got four enquiries this week without even trying.”
You stop chasing and start getting found. Your brand feels clear, confident, and alive — and aligned clients start landing in your inbox without you having to perform for attention.
You can absolutely keep doing what you’re doing now — posting when you remember, hoping the algorithm is in a good mood, wondering why your enquiries are still random, convincing yourself you’ll “figure it out eventually”. I did that too. It’s exhausting, and it doesn’t magically start working one Tuesday.
If you were going to sort this on your own, you would’ve by now.
Zephyr is here because you don’t need more effort. You don’t need to be louder, or aesthetic, or someone else entirely. You just need direction, support, and a rhythm that actually works with your life instead of against it.
Last thing before you scroll off and overthink it again
- You're not spiraling over what to post
- You're getting enquiries from people who already love you and your vibe
- Posting feels normal and fun (not like homework)
- And you’re actually booked with people you enjoy
Or… you could be here in another month thinking, “ugh I really should’ve just backed myself.”
Your call. But if you're in? I’m all in with you.
Imagine three months from now:
